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Bonbonnierre

FH JOANNEUM Magazine Project

Bonbonnière brand identity case study — cover image
Bonbonnière brand identity case study — cover image

Developed as part of a seminar at FH JOANNEUM, this project tasked each student with designing a editorial spread for a magazine profiling alumni and their post-graduate achievements.

This specific spread features the Elevate Festival—an annual event based in Graz that seamlessly fuses contemporary design discourse, critical discourse, electronic music, and club culture.

The core design challenge lay in balancing dual identities: the layout needed to strictly adhere to the magazine’s overarching grid and typographic system while simultaneously capturing the distinct, high-energy visual essence of the festival itself.

Developed as part of a seminar at FH JOANNEUM, this project tasked each student with designing a editorial spread for a magazine profiling alumni and their post-graduate achievements.

In collaboration with the brand Dogdays of Summer, the shoot highlights the dialogue between vintage curation and contemporary identity, showcasing how the next generation reinterprets the past to define their own future.

As my final thesis project at Ortweinschule Graz, this work Integrated every stage of production—from initial concept and planning to photography, post-production, and editorial layout.

This specific spread features the Elevate Festival—an annual event based in Graz that seamlessly fuses contemporary design discourse, critical discourse, electronic music, and club culture.

The core design challenge lay in balancing dual identities: the layout needed to strictly adhere to the magazine's overarching grid and typographic system while simultaneously capturing the distinct, high-energy visual essence of the festival itself.

Bonbonnière brand identity case study — gallery photograph 10
8:57:25 PM | 9 Oct 2026

© 2026 by Nikolai Hasenhütl

8:57:25 PM | 9 Oct 2026

© 2026 by Nikolai Hasenhütl